Communications Manager

Columbia College

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March 18, 2024
Job Type
Annual Salary
Hours per Week
Closing Date


Since 1936, Columbia College has offered quality educational programs, including a University Transfer Program fully integrated into the BC Transfer System, an Associate Degree Program certified by the Ministry of Post-Secondary Education and Future Skills, a University Preparatory Program, and a High School Program certified by the Ministry of Education. Thousands of Canadian and international students have progressed through Columbia College's programs to Canadian universities or successful careers.


The Communications Manager is responsible for developing and implementing internal and external communications strategies, processes, and activities at the College, including researching, planning, managing, monitoring, and measuring the impact of communications and other related functions.

The Manager reports to the Director of Recruitment, Admissions, and Marketing (RAM).

The working schedule for this position is Monday through Friday from 9:00 a.m. to 5:00 p.m. (35 hours per week). Four days are on campus, and one day is performed remotely.

Knowledge and Skills

Experience and Qualifications:


  • Minimum of five years of experience at a management level in communications.
  • Extensive knowledge and experience with communications theory, strategies, practices, and techniques.
  • Established professional credibility as evidenced by a degree from an accredited post-secondary institution in a related area of study or an equivalent combination of education and experience.
  • Excellent written, presentation and oral communication skills.
  • Excellent organizational, analytical and leadership skills.
  • Demonstrated ability to model appropriate professional, ethical and collaborative behaviours consistent with the responsibilities of this position.


Leadership competencies include:


  • Communications Skills – Possesses outstanding communication skills, both verbal and written. Expresses thoughts in an organized, concise manner. Develops and delivers effective presentations. Has the ability to present information and ideas to diverse groups.
  • Team Building – Builds strong relationships with faculty and staff. Is a respectful, diligent manager with the ability to mentor reports.
  • Results-Focused – Can effectively implement strategic initiatives. Uses business analytics to assess performance continually. Modifies practices accordingly to meet and exceed goals.
  • Influential and Collaborative – Has an honest, open, and consistent approach to working with others toward organizational strategic objectives and possesses strong relationship and interpersonal skills.
  • Creative Problem Solving – Brings forward and implements new ideas to solve communications challenges.
  • Self-motivated and Directed– Continuously seeks to stay current and be at the leading edge in modern communications practices and is committed to continuous learning; able to work independently with a sense of urgency to task completion.
  • Organizationally Astute – Is diplomatic and tactful; non-confrontational; recognizes internal and external sensitivities; intuitively reads the political implications of recommendations and actions; uses sound judgment.
  • Energetic & Adaptable – Is prepared to take on longer-term initiatives and does so with enthusiasm; can adapt to new and changing situations; is flexible.

Duties and Responsibilities

The Communications Manager is accountable for the following:

  • Developing and implementing internal and external communications strategies for the College that increase brand awareness and recognition of the College’s commitment to international students and leadership in higher education in BC.
  • Creating a plan to design and develop a new website for the College.
  • Conducting ongoing research, such as scans, audits, or surveys, of the College’s communications touchpoints with students and the community, to evaluate and improve their effectiveness.
  • Collaborating with the Director of RAM, as well as other College partners, to develop communications for prospective students and applicants.
  • Working closely with the Executive Director of the Institute for Equity and Advancement to develop communication strategies to enhance the Institute’s brand and presence.
  • Identifying strategies to establish a media presence that recognizes, acknowledges, and promotes Columbia College’s commitment to excellence in international education.
  • Developing a Media Plan and College-wide communication standards, guidelines and frameworks and support their implementation throughout the College.
  • Overseeing, monitoring and evaluating daily College-wide communications activities.
  • Collaborating with administrators and faculty on the development of key messages and talking points.
  • Developing content strategies and facilitating ongoing management of the college-wide intranet, social media accounts and digital display screens.
  • Acting as a resource for crisis communications and issues management.
  • Under the direction of the Director of RAM, drafting plans, web pages, social media posts and other forms of communication.
  • Participating in relevant professional organizations and keeping current on relevant emerging opportunities.
  • Sitting on assigned committees as required.
  • Collaborating and providing guidance to the Digital Communications and Marketing Specialist and a Social Media Ambassador (Co-op Student)
  • Working with the Director of RAM and the College Principal to identify team members and systems required to implement and sustain effective communication strategies for the long-term.
  • Performing other related duties as required.

How to Apply

Please submit your application, including a cover letter and resume, through our portal

Please note that filling out the entire profile is not mandatory in order to upload the required resume and cover letter on the platform.

For additional information about the application process, please check  Columbia College Application Process.


What we offer:

In addition to working with an inclusive, progressive group of people, we offer a competitive compensation package which includes:

  • $85,000 - $100,000 as the starting annual gross salary range, based on full-time hours, qualifications, and relevant experience.
  • All Columbia College employees are covered by the Columbia College Employment Agreement, including a robust health and dental benefits package, a generous RRSP plan, and vacation.
  • Fitness and a Professional Development Allowance after completing full-time hours.


Application Deadline:  March 29, 2024


The successful candidate must provide two (2) professional references and a clear criminal records check. We encourage applicants to submit applications as soon as possible, as applicants will be reviewed continuously.

At Columbia College, we foster a culture of equity, diversity and inclusion. The College invites and encourages applications from all qualified individuals, including groups traditionally underrepresented in employment, who may contribute to the further diversification of our Institution.

We thank all applicants for their interest in the position; only those selected for an interview will be contacted.